The essential technology foundation media organizations need to succeed in today’s new landscape including Insight Enterprise Reporting for comprehensive reporting across markets and platforms; Exchange for connectivity, messaging and integration; Master Data Management to solve the master data management dilemma and provide a 360 degree view across multiple systems for reporting and analytics; Digital Management to manage the complete lifecycle of all digital/NTR advertising campaigns; and Mobile to engage listeners and make radio advertising more interactive. The Mediascape Platform is the industry’s first open, communication platform that provides the key elements necessary for media organizations to consistently drive higher performance.
Services
- Insight Enterprise Reporting
Insight Enterprise Reporting provides unparalleled “insight” into your organization including cross-market and cross-platform reporting. Vital information is at your fingertips with easy-to-understand dashboards and customizable reports – accessible anytime, anywhere and from any device. - Exchange
A foundation for disparate systems to connect to electronically flow orders, invoices, performance information, ratings data and more, as well as industry standard adapters to further facilitate integration. Industry-standard data formats developed by the RAB and AAAA allow quicker integration with a wide array of business data consumers. - Data Management
Mediascape Platform’s data management capabilities standardize and synchronize media data to provide consistent multi-market reporting while also permitting essential local operational flexibility. - Digital
The industry's first comprehensive sales solution for digital/NTR providing the ability to sell, manage and invoice comprehensive cross-media advertising campaigns, including all aspects of online and non-airtime advertising. - Mobile
Mediascape Platform’s mobile capabilities provide a wealth of tools to make broadcast programming more interactive, encourage audience loyalty and drive new sources of advertising revenue.
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